Impressed with what I’m seeing of @qz

I’ve been a fan of Quartz for a while. It is a news property that is creating journalistic content really thoughtfully tweaked for mobile consumption, keeping in mind modern content consumption patterns. One of their team came in to talk to us at work late last year and gave us a great look at their business principles, and I’ve also had the chance to meet some of their London team. This morning, I read that they’re expanding into India soon (‘there is something about India that is such a metaphor for the global economy’).

This video features their publisher Jay Lauf speaking at the Digiday Publishing Conference in New York this week and spells out their approach. Worth your time.

The Making of a Modern Publisher: Atlantic Media’s Quartz from Digiday on Vimeo.

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