Narrative Science is a startup that creates editorial content automatically from data. They say that their app ‘generates news stories, industry reports, headlines and more — at scale and without human authoring or editing’. Last week, they attracted $6 million in seed funding.
I’m sure they will never really replace journalistic content, but I’d love to see how they progress. News organisations today are under a lot of pressure to go digital and find better monetisation models – could this be one of them?
As this article says:
I suppose some people might get queasy about the idea of robot writers, but I think it makes perfect sense. There’s lots of content-making that machines can and should do much faster than humans, and at least as effectively.
Meanwhile, the push to produce more copy for less has been underway for a long time, even for publishers that don’t get labeled “content farms“–Reuters moved some of its financial-reporting resources to India years ago, and you never hear a peep about that.