Everyone’s favorite advertising drama, Mad Men, has just started airing its 2nd season in Portugal. To liven up the atmosphere (and drill up the ratings), Portuguese agency Torke embarked on a publicity stunt. Imagine being accosted suddenly by people dressed as if they were in the 60’s, driving around in a Buick. Slightly tacky, to be honest, but I’m a hard core fan so I’m a bit partial. I’d probably be amused.